Who is Shenneth?

I'm a social media strategist, cultural marketer, and brand builder based in New York City. I currently work as an Account Supervisor at VaynerMedia, where I lead organic social strategy, influencer programs, and community management for major Fortune 500 consumer and CPG brands.

My career has taken me from government public safety campaigns and healthcare communications to Fortune 500 consumer brands. Through all of it, the throughline has been the same: finding the story that actually connects with people, and figuring out how to tell it in the right place at the right time.

I hold a B.A. in Public Relations and Journalism from Howard University and an MBA from Trinity Washington University. My Linkedin page has more detail on my professional background.

A few things I love:

• Reading: fiction, non-fiction, commercial, literary. I read over 100 books a year and have strong opinions about all of them

• Traveling nationally and internationally

• Wellness, yoga, and anything that requires being still for five minutes

• Checking out local arts and cultural events in NYC

• Practicing my beginner French and daydreaming about becoming fluent